Lately, in a first instance decision rendered by Changzhou (Jiangsu) Intermediate People’s Court, a local textile company printing Louis Vuitton (LV) Malletier’s trademark on its cloth was ordered to cease infringement and indemnify LV 65,000 yuan Renminbi in damages.
Louis Vuitton Malletier Company (hereafter called LV) claimed the defendant, manufacturing denim for a Guangzhou client at a bargain price of 15 yuan Renminbi per meter, printed LV’s trademark on its products, which constituted unfair competition.
The Court held that the defendant’s act infringed LV’s trademark rights and the defendant also took advantage of the plaintiff products’ reputation for inequitable interests. Such acts challenged the principles of good faith and commonly accepted business ethics. Therefore, the court made the said decision in favor of LV.